For example, Bing allows you to target your ads only to people on tablets and smartphones. This can be very useful if you combine it with location targeting as it allows you to target people literally out in the street looking for place to stay, eat or shop. https://thedocmag.com/ At the same time, Bing also allows you to target your users based on things like their gender and age. It can do this because it will look at the Microsoft profile associated with the account. Bing Offers More Control (In Some Areas) In some ways, Bing also lets you control certain aspects of your ads better. For example, if you use Bing, then you’ll be able to target based on time of day. You can control what time of day your ads show and this can then help you to ensure that you’re not showing your ads at 3am in a specific location.